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How to Set Up a YouTube Channel

Video content has become the ‘holy grail’ of digital marketing success, offering audiences an easily digestible format to consume information.   

With websites, social media platforms and apps tailoring their functionality to host video content seamlessly (using features such as full-screen, automatic captions and autoplay), nearly all industries can benefit from producing their own forms of this visual content. 

With many video hosting platforms available, it can often be disconcerting knowing where to start with your content creation. 

YouTube (owned by Google) has 2.6 billion monthly users and seamlessly integrates with thousands of other digital tools. Subsequently, it is many business owners first choice when looking to develop a video content strategy.  

Discover how to create a YouTube channel.

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