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The Power of Customer Advocacy: Reviews and Retention

Customer advocacy is built when customers are actively promoting and recommending your brand, product or service to others.

These customers are enthusiastic supporters, willingly sharing their positive experiences with others, whether that’s online or in person. Advocates such as these are valuable because recommendations positively impact brand reputation, credibility, and further customer acquisition; customers are more likely to engage with a brand that is tried, tested and approved by others first!

 

Discover more about building customer advocacy for your brand.

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